Hyundai Equus models on the SEMA show floor

This time for the SEMA Show, Hyundai Motors will showcase the luxurious Equus sedan, the fuel-efficient and fun-to-drive Sonata Turbo and the rear-wheel drive, performance-oriented Genesis Coupe. The vehicle line up the Japanese automaker plans to show case includes the "DUB Edition Hyundai Equus", Elegant Equus from Mummbles Marketing, ARK Track Time Attack Genesis Coupe 3.8L, Rhys Millen Racing Signature Edition Equus, Gogogear Racing Genesis Coupe and RIDES Magazine Sonata Turbo.

The exterior modifications include Trex DUB Design mesh grille, DUB Design custom body kit and tinted windows, while the interiors features DUB Design custom leather and suede, a DUB Design illuminated headliner and custom rear bucket seats.
The Japanese automaker has teamed with ARK Performance Inc. to develop custom parts for the Hyundai Genesis Coupe. The Equus showcases exterior RMR Signature Edition components including carbon mirrors, and front chin and rear deck spoilers.

For SEMA registrants who want to get behind the wheel of this new luxury sedan, Automotive Rhythms is hosting test drives of the Hyundai Equus on Tuesday, November 2. As part of the Hyundai Equus Experience, Automotive Rhythms will interview drivers and capture their opinions and experiences on video. In addition to the day of test drives, Automotive Rhythms has planned a special Hyundai Equus Tweetup for Tuesday night, November 2, 2010. So take a look at the customized Hyundai Equus models on the SEMA show floor, then join Automotive Rhythms for a test drive, some free gifts and an exclusive cocktail party right

The 450hp vehicle gets a Legacy Innovations full turbo kit, a Nitrous Express kit and a Magnaflow dual-exhaust system, as well as an Air Lift digital air suspension consisting of four extended air springs and struts and a five gallon air tank. The car also gets Wilwood six-pot brakes for both front and rear and 22-inch Work Equip E10 wheels running 245/30 front and 265/30 Falken FK452 rubbers.

Inside, the dress-up stuff includes a Southeast Carbonworks hydro-coating interior kit, custom leather interior in gunmental/burgundy, black suede headliner and front/rear door and rear window curtains.